Blockchain developments like mobile-first, the metaverse, and artificial intelligence are disrupting the digital world. To gain a competitive edge in today's fast-paced digital world, organizations must fully embrace and effectively utilize the latest trends. Mobile optimization is crucial for success, as mobile devices continue to serve as a gateway to innovative experiences and user engagement. In this podcast, Jasper Wognum discusses these critical topics with the esteemed Mr. Mobile, also known as Mark Wächter.
Mark Wächter, a mobile strategy consultant, shares his knowledge and experience while discussing the differences between mobile-first markets in Europe, Asia, and America. He also talks about QR codes and their role in the mobile landscape. And finally, he explores the metaverse and whether it's a hype or not.